I’m Florence Chan — based in hong kong.

Currently working @ Mirum WPP as a ux designer, I design and ship product user experience, end-to-end.

• See my recent work

Christie’s

Crafting digital and print assets including e-invitations, social media content, and gallery signages for the leading auction house.

Meta

A component-level revamp of Meta reach the world website to ignite global brand engagement for businesses in the Chinese market.

HKEX

Over 50+ usability testing sessions for the Hong Kong Stock Exchange issuer access platform on regulatory matters.

Amulet • お守り

A poster that illustrates artist Rebbeca Li’s Japan debut exhibition navigating the nuances of family, femininity, language, and loss through the visual.

Cigna Healthcare

Reimagining the e-sales and health questionnaire journey for multiple user personas and insurance plan types.